Discover more from McGST
Apple's lower TCO and huge satisfaction
The survey looks at how IT departments perceive Apple devices, what their employees request, and more. Some of these more interesting callouts are that nearly half of all IT professionals surveyed believe Apple devices have advantages over other types of devices for hybrid workers. Even more startling is that 75% agree that Apple devices have a lower total cost of ownership over the lifetime of the devices... More here.
I have banged on about this for years. The initial cost puts many people off, or they simply cannot afford it, but the end result is almost always a device that will last for much longer than the competition.
I talk about my daughter's iMac a lot; I bought it in 2010 and she uses it every single day and it is working fine. The components and the OS mean that this is possible. I cannot imagine many Windows PCs doing the same as regularly as Macs manage.
87% of teens in the Fall 2021 survey own an iPhone, a near record metric. 88% of teens expect an iPhone to be their next phone, also near a record. A record 30% of teens own an Apple Watch in the Fall 2021 survey. Apple also has 86% market share among teen smart watch owners... More here.
These numbers are crazy high even though Apple tends to skew much higher in the US. The Apple Watch stats do seem high for teenagers, I don't see many teenagers wearing Apple Watches over here, but lots of older people.