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The history of Pebble
I started Pebble with some friends from the University of Waterloo in 2008. We were the first company to work on smartwatches. Pebble defined what a smartwatch was meant to do — vibrate and display incoming calls and messages, control music without taking out your phone, track your exercise and sleep, and be customizable by downloading fun watchfaces... More here.
Arguably the first working smartwatch and it deserves recognition for being so. However, all of the rose-tinted specs in the world cannot hide the fact that it wasn't very good.