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UK viewing and listening trends
A similar decline is evident in the average time that viewers spend watching broadcast TV each day – down from 2 hours 59 minutes in 2021, to 2 hours 38 minutes in 2022 (-12%). For the first time, there is evidence of a significant decline in average daily broadcast TV viewing among ‘core’ older audiences (aged 65+) – a drop of 8% year on year, and down 6% on pre-pandemic levels... More here. Thanks to Andrew.
Some surprising and some expected numbers have been revealed in the latest report.
In our house terrestrial TV probably gets around 10% of viewing, and we don't watch the TV much at all anyway.